Duplicate IP's in click data?

IP Duplication in click data? Still Revelant in 2021?


Duplication of IP's to drive enormous clicks is often done by ad fraudsters. Driving huge number of clicks in form of click spam is prevelant still today. But more sophisticated form of masking duplicate IP's using VPN's is being considered new form of ad fraud plaguing click based campaigns. Digital click campaigns driven on GMP, Facebook and twitter is widespread and highly prevelant.





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